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X-WR-CALNAME:Motivus Training
X-ORIGINAL-URL:https://www.motivustraining.com
X-WR-CALDESC:Events for Motivus Training
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DTSTART;TZID=Australia/Melbourne:20150620T100000
DTEND;TZID=Australia/Melbourne:20150620T160000
DTSTAMP:20260616T173807
CREATED:20150214T004507Z
LAST-MODIFIED:20150214T004507Z
UID:8105-1434794400-1434816000@www.motivustraining.com
SUMMARY:Social Media Strategy for Business
DESCRIPTION:Overview\nLearn to start or improve your organisations marketing\, branding and sales via social media with experienced social media trainer\, Dr Stuart McGill. Stuart has 25 years’ experience in sales and marketing and relies on social media to promote his own business. Stuart will discuss choosing the right platforms\, generating engaging content\, creating social media polices and guides\, push and pull marketing strategies and much more!\nCourse Content\nThis course is designed to give you more theory and background on the strategy and tactics of using any social media platform for promoting yourself\, your causes or your business. This includes if you are using social media to promote products such as a book or artwork\, or services such as consulting.\n\nThe course does not teach you how to use any particular platform. That is taught in our separate courses on Twitter\, LinkedIn\, Facebook and blogging (using Word Press). We currently focus on these platforms because they are the most widely used.\n\nSocial Media Strategy for business therefore does not require you to bring a laptop or use a computer. It covers separate and additional material to the above courses on the platforms. The material can be learned either prior to or after doing any of the above courses. It also does not assume any particular knowledge of the various platforms. In this sense\, it is very good background if you plan to do one or more of the courses on the various platforms.\n\nYou will learn a wide variety of relevant strategy and tactics\, with a key theme being how to use social media\, and more broadly digital marketing and sales methods\, to promote and / or sell the material that’s important for you.\n\nIt will also include the various options that exist for using advertising on social media\, and when and where it’s helpful to use it in addition to your normal social media activities.\n\nDr Stuart McGill works full time in digital and social media marketing (for both his own businesses and for clients)\, so you’ll be getting up to the minute information from a practising professional.
URL:https://www.motivustraining.com/calendar-2/social-media-strategy-business-10/
LOCATION:253 Flinders Lane\, Melbourne\, Victoria\, 3000\, Australia
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